Mr. Reyes Chun is one of the Co-founder of Toledo Eco-Tourism Association (TEA) in 1990. Since the establishment of the association for the past eighteen years, he has served two times as chairman being that elections are held every five years, and now has been elected once again as the chairman of TEA for the period 2015-2020. Mr. Chun continues to be the main pillar for the survival of the association as he continues to offer voluntary services to the entire TEA operation. Toledo Eco-Tourism Association is a community based Organization that promote cultural tourism, therefore, the survival and funding for the operation is mostly from the income earned from the guests that visit and participate in the program. However, Mr. Chun remain confident that the guesthouse program activities operated under TEA will continue to foster small economic growth within the Mayan villages participating, and will continue to help alleviate poverty among the villages by directly involving the villagers to earn small income from the services and tours they provide for guest visiting the Toledo Eco-Tourism Association guesthouse program.